Your Life Is the Real Degree.
MBA in Happiness is a transformational framework designed to help you redefine success, build a business that fits your life, and create the kind of fulfillment no title or revenue number can give you.
Take the first step toward alignment.
You were taught how to achieve.
How to hustle. How to grow.
No one taught you how to feel at peace with what you’re building.
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Most entrepreneurs hit a wall — not of failure, but of misalignment.
The business is running. The numbers are moving. And something still feels off.
Growth that drags you further away from the life you actually want is a very expensive mistake.
If you don’t define success for yourself, someone else will gladly sell you their version.
This is the conversation most business books avoid.
MBA in Happiness is not about
slowing down, giving up, or settling.
It is about getting honest with yourself, your ambition, and the life you actually want to build.
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The MBA in Happiness is built on a
simple, honest premise:
Belief leads to thought. Thought leads to action. Action leads to result.
Defining success on your
own terms — not someone
else’s version
Identifying where your
passion, skills, and
opportunity overlap
Understanding your risk
appetite and how fear
shows up in your decisions
Designing a business that
fits your life — not the
other way around
Building the person who
will run the company
You are not just building a company. You are building the person who will run it.
Who It’s For
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This is for the entrepreneur who is done performing success and ready to feel it.
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MBA in Happiness is for:
Entrepreneurs and small business owners who feel successful on paper but unfulfilled in life
Mature professionals who are done chasing someone else’s definition of winning
Founders questioning whether the business they built is actually serving them
Anyone ready to ask — honestly — what they actually want
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If you’re looking for 10X growth strategies, hustle culture fuel, or a formula to
scale at all costs — this isn’t that.
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This is for people who are ready to go deeper.
There are a few ways to engage
with the MBA in Happiness framework:
Join the Community
Get weekly insights, tools, and honest conversation about building a business and a life that actually works.
Free to join. No spam.
Passionate Skills Workshop
A focused, practical session that helps you identify where your passion, skills, and business opportunity meet. This is the most powerful exercise in the entire framework — and it works in a single sitting.
MBA in Happiness — The Full Program
~8 hours of video. Five frameworks. Designed for entrepreneurs ready to go all the way through the process.
Passionate Skills Workshop
A focused, practical session that helps you identify where your passion, skills, and business opportunity meet. This is the most powerful exercise in the entire framework — and it works in a single sitting.
Hi, I’m David.
David Dodson has spent over 30 years as an entrepreneur, hospitality consultant, and business builder — and most of that time asking a question most people avoid:
Are you making more money — or more happiness?
The MBA in Happiness grew out of years of personal experience, real conversations with founders, and a simple realization: the traditional metrics of success don’t account for the life you’re actually living.
He built this framework because he needed it. He’s sharing it because he knows he’s not alone.
Workshop facilitator. Entrepreneur. Author.
Founder of The Graceful Cookie.
Start the conversation.
Join a community of entrepreneurs who are honest about what they want — and
building toward it.
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Get weekly insights from David, early access to workshops, and tools from the MBA in
Happiness framework.
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